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iPhone 6 launch: why do Android users care more about Apple events than Android ones????
The numbers don’t lie: our stats
show that you’re much more interested in the iPhone 6 than in any single
Android device, story or event. Is Apple the firm that you love to
hate?
The iPhone 6: do Android users love to hate it? / © Apple
The iPhone 6 launch
was bittersweet for me, because I like phones and I really hate U2. I
never used to - I used to be a huge, huge U2 fan - but since the turn of
the century I’ve found them insanely annoying. The thing is, though,
that instead of just ignoring them I keep finding myself tuning in to
their launches or reading their interviews for no other reason than to
get really annoyed at how annoying they are. I wonder, are you the same
with Apple?
We’ve been looking at our server stats, and as Shakira nearly said,
the hits don’t lie. The iPhone 6 launch was more popular than the entire
IFA show, let alone any single Android product launch. To put it into
context, the only way the next Nexus launch
can generate the kind of traffic the iPhone 6 launch did would be if
Google glued a bunch of Nexuses to a naked Miley Cyrus, strapped her to a
missile and fired it at Russia.
I’ve just checked and this is definitely AndroidPIT, not ApplePIT, so
there can only be two explanations. Either you’re all closet Apple
fans, or you’re hatewatching.
Anger is an energy
Own up. How many of you watched the Apple keynote? / © Apple
Hatewatching is a TV term, but it describes what I do with U2 and
what I think many of you do with Apple events: you watch it not because
you care, but because you want to get really angry and share that anger
with like-minded souls. It’s a sport of sorts, a challenge to see who
can build up the biggest head of steam and unleash the most acidic
response.
I get it, I really do. I was glued to the U2 bit of the Apple event,
unable to tear myself away from a screen that I really wanted to punch. I
turned my headphones up louder so I could hear how bad the song was at
higher volumes, maximised the video window so there was nothing to
mitigate the sheer irritation of Bono, squirmed in my seat as Tim Cook
and Bono exchanged obviously scripted quips. I hated every second of it.
It was brilliant.
Am I right? Is Apple the firm you love to hate, or is something else happening?
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